Here you will find some of the insights and articles that our team, and our readers, have contributed to. Opinions expressed belong to each individual writer.
Strap on your skates and get ready for a power play in the world of ice hockey equipment! According to the latest insights from Technavio, the ice hockey gear market is on track to score big, with a projected growth of USD 421.46 million from 2022 to 2027, riding the high of a robust Compound […]
Surge in Ice Hockey Equipment Market Signals Power Play Ahead Read More »
Revving up at a Compound Annual Growth Rate (CAGR) of 4.27%, the motorsport market is poised for a substantial USD 9.93 billion expansion from 2022 to 2027. In the fast-paced world of motorsports, key players like A J Foyt Jr Enterprises Inc., ABT Sportsline GmbH, and AF Corse Srl are gearing up to dominate the
Global Motorsport Market Set for a Thrilling Growth Journey Read More »
In a thrilling ride through the world of board sports, the global market is making waves, reaching a staggering US$20.4 billion in 2022 and gearing up for a remarkable ascent to an estimated US$35 billion by 2030. The trajectory is underpinned by a substantial compound annual growth rate (CAGR) of 6.9% anticipated from 2022 to
Board Sports Market Surges: US Hits $10 Billion Mark, China Eyes $2 Billion by 2030 Read More »
Recently, the first NFT trophy for UEFA EURO 2020 goal of the tournament was awarded. For all of us that love new technology, crypto sponsors and the continous development within blockchain, this might actually be quite relevant for future sports marketing trends. The award was initiated by Gazprom, an official partner of the UEFA tournament, and was
Will this NFT trophy set the standard? Read More »
With the Financial Times reporting that “Cryptocurrency exchanges target sport sponsorships“, I guess this is a trend that we more or less can confirm. But, what is there to learn? Last year, I read a book with the nice and neat title “The Basics of Bitcoins and Blockchains: An Introduction to Cryptocurrencies and the Technology
Why there always will be new (crypto) sponsors Read More »
The donation of bicycles to children is notably driving the children’s bicycle market growth, although factors such as inflated cost of inputs and R&D expenditure may impede market growth. Technavio has announced its latest market research report, titled: Childrens Bicycle Market by Wheel Type and Geography – Forecast and Analysis 2021-2025 The full report provides valuable insights on
Is obesity anticipated to boost the growth of the Children’s Bicycle Market? Read More »
A variation on the popular party game, “virtual beer pong” still involves aiming a ping pong ball across a table into cups of beer, except it’s captured on live video. Could it be an evergreen trend? It’s hard to say which stay-at-home activities that will remain once the pandemic is “over”, but one thing is
Could Virtual Beer Pong be the ultimate digi-physical micro event? Read More »
Leading up to the 2021 US Open, long-term sponsor Wilson Sporting Goods opens its New York City Tennis Experience with a pop-up museum and store. In fact, this is more than “just” another pop-up. For more than forty years, Wilson has been at the center of New York tennis as the official ball and racket
Why sports marketers should care about the Wilson Pop-Up Museum Read More »